Social media can be an incredible asset when running any kind of business. While not always free, its one of the best forms of "free" advertising you can have other than good old fashion word of mouth, of course! When utilizing social media for business use, it's important to have a strategy and set ... read more
Social Media + Employment
As an employer and image consultant, nothing drives me crazier than when an applicant has terrible social media and are surprised they aren't getting a callback. News flash: employers are checking your social media. I don't care if you think it's right or not, it's happening so get ... read more
What Kind of Business Needs a Business Plan?
Business plans. The truth is, every business needs a business plan. It's really that simple. While it's a lot of work, and it sounds boring, there is so much incredible information in a business plan that can come in handy down the road. Especially in today's world of multi-passionate ... read more
THE IMPORTANCE OF SELF CARE
The humour in this is that I'm terrible at self-care. So terrible in fact, that the idea of this post came to me while taking a forced day off from my FTJ because my boss was worried I might burn out. He was right. I'm thankful to have a boss that is also a friend (Truthfully, I spend more time with ... read more
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